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What will I learn in Beauty Business Fundamentals?

Beauty Business Fundamentals

Course Overview
This course is designed for aspiring or early-stage beauty entrepreneurs who want to turn their skills into a successful business. It combines practical business know-how with insights from beauty professionals, giving you the tools to establish, market, and manage a sustainable beauty business.

What will I learn?
By completing this course, you will be able to:

  • Develop a business plan tailored to the beauty industry.
  • Understand legal and compliance requirements for beauty businesses.
  • Manage finances, pricing, and client records effectively.
  • Build strong client relationships and manage appointments.
  • Create a brand identity and use marketing strategies (including social media) to attract and retain clients.
  • Explore opportunities for scaling your services or expanding into new beauty areas.

Duration
Approx. 40–60 hours of learning, with 12 months access.

Activities & Assignments

  • Knowledge Checks after each lesson.
  • Business Plan Activity – outline the key elements of a start-up beauty business.
  • Branding Activity – design a mood board and sample marketing materials.
  • Final Project: Business Launch Plan – pull everything together into a complete plan to launch your business.